SportPesa is a growing global technology and entertainment company that is focused on sports and entertainment news. As such, our platforms immediately update sport scores and, in certain markets, offer fully licensed, real money gaming services. We are a brand committed to responsibly delivering our services and investing in the development of sports and our communities. We use the power of sport to unify people everywhere; connecting customers with excitement, sports clubs with funding and society with opportunities.
We’re looking for the very best Casino Executive to join us in our mission to responsibly provide trusted technology solutions for developing and growing gaming markets by empowering and developing professional and grassroots sport.
Since beginning with a single office in Nairobi in 2015, we’ve quickly gone from strength to strength becoming not only the biggest gaming platform in Africa, but a recognised super brand. Not only do some of our partners include Everton FC and Hull City FC, but we’re now also the title partner of SportPesa Racing Point, a Formula 1 racing team.
We have taken our drive, dedication and determination further afield and opened our doors in the iconic Liver Building in Liverpool, the flourishing hub of our European Operations. Since launching here in the UK, we’ve built a tight-knit community of trailblazers and innovators and would love you to be a part of our journey.
About the role
We need a highly motivated Casino Executive to to facilitate all activities pertaining to casino operations for the SportPesa brand.
Your key responsibilities include ownership of the online casino products – Casino and Live Casino, the monitoring and alignment of KPI’s to drive the casino profitability to allow sustainable growth within the various markets. This includes amongst others; increasing net gaming revenue per a region targeted and optimizing profitability through the strategic management of gaming revenue; non-cash; withdrawal ratios.
The casino executive shall be responsible to ensure the maximum profitability per a product platform integration offered; from download, one click play, to the various mobile platforms available (Java, iOS, Android and HTML5 or any other platforms as they may be deployed).
What will you be doing?
Ownership of the online casino products – Casino and Live Casin
Selection, evaluation of 3rd party digital casino gaming content providers
Define marketing strategies for CRM and retention activities
Develop detailed marketing plans for Life Cycle Management and Customer Segmentation, Loyalty management and churn prevention
Responsible Gambling Monitoring and Implementation
eCogra Monthly and Annual Audit compliance
Casino Profitability and KPI monitoring and management (per region).
New & Returning Player Values
Net cash ratios
Gross & Net Gaming Revenue
Marketing Budget management
Manage bonus spend budget
End Month Reporting
Brand management and reputation monitoring (online and mobile)
Optimization, analysis and management of various player channels & spend
Player Journey creation, management (player experience) and optimization
New product development and implementation
Communicate product rollout to key departments within the business - Customer services, affiliates, VIP team and marketing department
Continual exploration of opportunities to increase client base and optimize growth opportunities
Online Casino Marketing with minimum 2 years’ experience in this or similar industry position
Excellent communication, planning and organizational skills
Self-driven with a positive and hands-on attitude, team player with strong interpersonal skills
Language skills: fluent in English; Italian language knowledge will be evaluated as a plus
As the life and soul of SportPesa, we take pride in ensuring that all team members receive the very best support and company benefits. If you join our ever-growing team, you can expect to receive:
A competitive salary
Potential performance related bonuses
State of the art offices in a prime waterfront location
25 days of annual leave in addition to bank holidays
Contributory pension scheme
Quarterly social events, including seasonal parties, pub quizzes and more
Access to training and development opportunities
Gym membership contributions
Private medical insurance
Life assurance and income protection schemes
Opportunity to travel to some of our amazing offices abroad